Revised with new information as of December 5, 2017

A free resource for nonprofit organizations, NGOs, civil society organizations,
charities, schools, public sector agencies & other mission-based agencies
by Jayne Cravens
via coyotecommunications.com & coyoteboard.com (same web site)


Getting More Viewers for Your Organization's Online Videos

Videos are a great way to represent your organization's work, to show you make a difference, to promote a message or action that relates to your mission, etc. But just uploading a video to YouTube (or Vimeo, for that matter) isn't enough to attract an audience. Here are ways to get more views for a nonprofit, NGO, school, charity or government agency's videos on YouTube.

Note that many of these tasks would be great for an online volunteer to undertake, with guidance from an appropriate staff member:

Also, make a list of your videos and how many views and "likes" each has before you do the aforementioned. Then do it again a month after you do most of the aforementioned activities. Then do it again in three months. And then again in six months. That's a great way to see if the above has any impact on traffic to your YouTube channel.

Have a look at my YouTube channel. There are dog videos!

Follow me on Twitter and Facebook, and read my blog, for more advice and examples related to online marketing.

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Disclaimer: No guarantee of accuracy or suitability is made by the poster/distributor. This material is provided as is, with no expressed or implied warranty.

Permission is granted to copy, present and/or distribute a limited amount of material from my web site without charge if the information is kept intact and without alteration, and is credited to:

Jayne Cravens & Coyote Communications, www.coyotecommunications.com

Otherwise, please contact me for permission to reprint, present or distribute these materials (for instance, in a class or book or online event for which you intend to charge).

The art work and material on this site was created and is copyrighted 1996-2018
by Jayne Cravens, all rights reserved
(unless noted otherwise, or the art comes from a link to another web site).